Logo for LiteRock 97.3

Lite Rock 97.3


Format: Adult Contemporary
Tagline: Today’s Variety
Call Letters: WYXL-FM
Website: www.Literock973.com

Primary Focus

Age Range: Adults 25-54


Target Audience: In office listening, baby boomers, professional offices, moms, emerging empty nesters, customer service reps, upper income and upper educated consumers

Core Artists

John Mayer, Sheryl Crow, Rod Stewart, Elton John, Rob Thomas, The Eagles, Billy Joel, Kelly Clarkson, Fleetwood Mac, Daughtry